The label 'Ode by Oindrila and Arka' is co-founded by the designer duo, Oindrila and Arka. They draw inspiration from Indian craftsmanship and artistry. As NIFT graduates, they began their careers in two different fields. Oindrila is a fashion designer, while Arka specializes in communication design. They opted to merge communication and fashion in a single thread.
For Oindrila and Arka, the founders of the brand, a garment goes much further beyond the purpose of fashion. Woven with love, each piece holds enormous emotion that’s made tangible with the skilled set of hands that have created it. With each ensemble comes a hidden story of supreme Indian craftsmanship and artistry – A tale of traditional technique – A culture that deserves to be carefully preserved.
